Jonah Lehrer weighs/cashes in on the science of serendipity in the Wall Street Journal. A review of the literature, plus steps for Certain Success.
My tuppence:
Skeptics don’t do well in the current climate, when people seek optimistic solutions rather than asking the important questions. REF: the Messianic overtones of TED events, the continued existence of Malcolm Gladwell, the endless stack of “business” books with “How to ROCK at XYZ” after a catchy headline.
I am a skeptic. I don’t feel there’s a one-size-fits-all solution for creativity. Or serendipity.
And that, at its core, is what the serendipity engine is all about.
HTÂ @rooreynolds
